An in depth look at the cattle industry today. Written by a professional consultant, and reviewed by university scientists, the main theme is explanation of the practical application of scientific principles. In depth discussions unique in kind or detail would include:

ISBN 0-9606246-0-0 Hardcover          0-9606246-3-5 Softcover          (softcover shown)

Nutrition of Sick Cattle Primarily a discussion of the nutritional aspects of shipping fever, the author explains the special ration requirements of sick cattle, and the physiological changes that dictate special ration considerations. The general course of the shipping fever complex is explained in relation to the effect of nutrition on immunology.  A very practical section that will be of primary interest to feedlot and stocker cattle operators.	Guidelines for Calving Assistance Written by a reproductive physiologist (guest author with extensive practical experience in calving problems). the entire purpose of the discussion is to supply "hands on" information and advice to enable cattlemen to assist their own cows. Material covered includes how to recognize problems, when to assist, type of equipment to use, how to avoid or break hiplocks, how much force to apply, etc. Detailed illustrations make the instructions very clear (Background material includes a complete pictorial description of the different stages of parturition).
Urea as a Feedstuff An entire chapter is devoted to the uses of urea and similar NPN compounds. The author definitively explains the levels that may be used and the many factors that will affect those levels. Other discussion includes the uses and abuses in commercial products, and the symptoms and treatment of urea toxicity. Probably the most comprehensive and understandable discussion of its kind in print.	The Feedlot Form of Cattle Feeding The author provides an inside look at the special needs and requirements of the large feedlots. The management practices used by feedlots to cope with the nutritional aspect of ration formulation and cattle feeding are explained in great detail. In addition, an overview of the financial development and evolution of the feedlot industry is provided. In genera a very up to the minute survey which will be of primary benefit to those involved in cattle feeding or nutrition consulting.
Nutritional Aspects of Reproduction Author explains why more reproductive failures are caused by nutrition than any other factor.  Detailed discussion includes how breeding for increased milk production, and/or utilizing European dual purpose breeds may actually be detrimental under western range conditions.  Technical discussion is primarily concerned with the effect of different nutrients on the various stages of the reproductive cycle. Further discussion includes when deficiencies may or may not be detrimental.  Specific information on supplementation (NPN levels, etc.) is provided.  A comprehensive review of literature is used to arrive at practical management conclusions for the cow-calf producer.	Special Problems In Management A vivid insight into the everyday problems a manager must be able to cope with. The author explains the causes of the intense personnel problems which often lead to reduced calf crops, lowered gains equipment or vehicle damage and even larceny. Further explanation points out how classic personnel management principles used in the business world can be used to reduce conflicts, and otherwise make employees more conscientious and productive.
Beef Cattle Tax Shelters An overview of the accounting procedures used in avoiding taxes through the use of beef cattle.  Further discussion explains how 'legitimate" cattlemen have been able to expand their operations through the use of capital obtained from high income investors.

Although currently involved in consulting, the author takes his greatest satisfaction in teaching. Moreover, he takes great pride in himself as a teacher and has put forth an intense effort to make this book a teaching tool. Specifically it has been written in a manner that inter-relates the many sciences and disciplines that affect beef production; a book that provides useful, practical information that solves or explains actual production problems. For extremely technical sections the author has called upon others such as Tommy Beall, Economic Research Director for Cattle Fax (National Cattlemen's Association), and his brother Tom, a reproductive physiologist with American Breeder's Service. To ensure scientific accuracy, the entire text has been reviewed by university experts such as the internationally recognized nutritionist, Dr. D.C. Church. The end result is a book that is readable, understandable, scientifically up to date, and practical in its application.

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